Day 15: The Final Challenge

Heather Lutz
2 min readFeb 14, 2020

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UX Daily Writing Challenge

Challenge 1: Using the browser on your mobile device, please go to Facebook and log in. Tap the menu icon and then tap Create New Page in the Pages section.

Your task: Rewrite the page creation and user onboarding experience. Be bold and take risks.

Or:

Challenge 2: Write a multi-screen registration experience for a car-buying app that lets users view discounted prices. The app also enables dealers to call and email the user so they’ll visit the dealership to buy a car.

Or:

Challenge 3: Write a multi-screen onboarding experience for a banking app that automatically pays a user’s bills every month — as long as they set it up correctly.

Character constraints per screen (all challenges):

Headline: 45 characters

Body: 100 characters

Button: 25 characters

Time limit: 1 hour

Once you are done with your chosen challenge, include a short, one-paragraph explanation of your design decisions. Defend and rationalize your work.

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Headline: Splash Screen) Want to create a page?

Pages are a great way to connect you and your brand to millions of people.

Let’s get started.

Body: Page 1) What are you?

Choose a category that best describes your page.

Blog — Product/Service — Art — Music/Band.

Page 2) Who are you?

What you will call your page.

Hint: business name, your brand, your organization. This can be edited later.

Page 3) Where are you?

Enter your website or blog url here. It’s ok if you don’t have one, just check this box here <>.

Page 4) Show ’em who you are.

Add images to your page. These will show up in search results so it should reflect what your page is about.

Button: (Create Page)

I chose the first challenge for several reasons. First, I wanted to tackle a brand that has such a recognizable voice. It would be fun to play with it in a different way. Second, I thought it would be a more casual “environment” to play with phrases and words. If you are working with Car Buying or Banking those are less playful and more professional. I wanted the chance to spread my wings, so to speak. And lastly, as much as I wanted to spread my wings, I also wanted to practice the art of editing myself. Pushing myself to keep some of the verbiage the same so the user feels “at home” while also switching it up a bit to be playful. I felt this was a very fun challenge that lead me to both edit and push. Be playful as well as mindful. Let’s just hope I did it justice.

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Heather Lutz

I'm a UX Content Designer living in Atlanta, Georgia. I love coffee, Harry Potter, and sports. Yes, I'm a millennial.